The Marketing Sales Toolkit is a set of r
Components of the marketing sales toolkit
- Lead Generation, market positioning, message stack.
- Campaign plan, content framework, activity calendar, reports.
- Contact to contact workflow, lead scoring framework, lead nurturing programs.
- Inbound lead prioritization
- Outbound prospecting
- Email templates
- Qualification Framework
- Call Scripts & Objection Handling
- Value Framework
- Value Proposition Template
- Account Plan, Competitive Traps
- Proposal Template, ROI Model
- Final Contracts
- Deployment Plans
- Opportunity Plan, Project Implementation Plan
- Review Checklist, Training Materials, Status Reports
- Proof Point Template, Executive Scorecard…
- Proposal Template, Standard Tools