Corporate Bias

Bias is one of the many reasons why data tells a better story than interviews. You certainly would expect bias in traditional industries but find similarly biased decisions in modern – data-driven companies. Bias is ubiquitous. Search listening and social listening shows bias in search queries, that change over time.

What corporate bias means and why it matters?

Brian Welle is director of people analytics at Google and has been a member of Google’s People Analytics team since its earliest days.

Here is his excellent talk about unconscious bias πŸ’₯ 🚧.Β